CREATIVE MEDIA ○ SOCIAL & DIGITAL STRATEGY ○ SPORTS BRANDING & NIL
dUKE BASKETBALL : ORIGINAL CONTENT
Rating Player Walkups
Cameron Boozer Highlight Mix
Cameron Boozer Highlight Mix
2.3M+ views on TikTok
1M+ views on Instagram
Countdown to Craziness
Cameron Boozer Highlight Mix
Cameron Boozer Highlight Mix
Cameron Boozer Highlight Mix
500K+ views on Instagram
Quick-turnaround edit
In-game post
Season Opener Promotion
Cameron Boozer Highlight Mix
Season Opener Promotion
500K views on TikTok
700K+ views on Instagram
Trendy game promotion
Twin Intuition Test
Isaiah Evans Highlight Mix
Season Opener Promotion
2M+ views on TikTok
3M+ views Instagram
Isaiah Evans Highlight Mix
Isaiah Evans Highlight Mix
Isaiah Evans Highlight Mix
200K+ views on Instagram
In-game player promotion
Unique interview & highlight mix
Almuni Trivia
Isaiah Evans Highlight Mix
Isaiah Evans Highlight Mix
800K views on TikTok
1M views on Instagram
Engaging 2024 fans and players
DUKE FOOTBALL : original content
Cringey Media Day Pictures
Cringey Media Day Pictures
Cringey Media Day Pictures
15M+ views across social media platforms
Started international sports trend
Posted by @Overtime
$200,000+ in social value
NFL Pro Day Storytelling
Cringey Media Day Pictures
Cringey Media Day Pictures
3M+ views on TikTok
Short form documentary story telling
Phone Content
Quick turnaround
Player Personality Content
Cringey Media Day Pictures
Player Personality Content
10.1M+ views on TikTok
Player focused content
Demonstrates team personality
Increased female viewership
Practice Content
Eye Filter Player Prank
Player Personality Content
3M+ views on TikTok
Short form phone content
Recycled practice clips
Quick turnaround, minimal editing
Eye Filter Player Prank
Eye Filter Player Prank
Eye Filter Player Prank
1M+ views on TikTok
Player focused content
Phone content
Low stakes content
Caitlin Clark 1v1
Eye Filter Player Prank
Eye Filter Player Prank
2M+ views across social media platforms
Culturally relevant
Increased female viewership
Phone content
PLAYER BRAND BUILDING CONTENT
Olympian Khaman Maluach Reel
Olympian Khaman Maluach Reel
Olympian Khaman Maluach Reel
1M+ views
First viral video
4K+ followers overnight
Player Brand Deal
Olympian Khaman Maluach Reel
Olympian Khaman Maluach Reel
Brand promotion content
Player & brand specific
Isaiah Evans BTS Fan Content
Olympian Khaman Maluach Reel
Duke Basketball Teammate Content
300K+ views
Fan content
Boosts image and morale
Duke Basketball Teammate Content
Duke Basketball Teammate Content
Duke Basketball Teammate Content
250K+ views
Highlighting teammate chemistry
Pre-game post
2024 Olympics Post Carousel
Duke Basketball Teammate Content
Isaiah Evans Media Day Caousel
Recap of 2024 Olympic Games in Paris
Photography dump
Isaiah Evans Media Day Caousel
Duke Basketball Teammate Content
Isaiah Evans Media Day Caousel
Isaiah Evans AKA Showtime Slim
Pre-season photography dump
social content : miami 305, big3
Championship Celebration
Pre-Championship Taunting Post
Pre-Championship Taunting Post
500K+ views on Instagram
Pre-Championship Taunting Post
Pre-Championship Taunting Post
Pre-Championship Taunting Post
650K+ views on Instagram
Championship Announcement
Championship Announcement
Championship Announcement
200K+ views on Instagram